Meet Popilicious Sweets

Popilicious is a starting-up kids cafe and a cakepop shop .. introducing new little customised edible cakes .. With alot of new unique ideas to introduce in this area .. enthusiastic and fun loving members would be a great addition to our team

Description

Since we are an SME with some unique ideas to bring to the market, we’re looking at an exciting addition to our administration team and following would be expanding our team to meet our goals.. which is spread the awareness of our uniqueness.

This role is very important to our growth and sustainability strategy cause it deals with important consumers within Bahrain and across different countries within the GCC.


This role requires someone who has some background in digital marketing, content creation, social media management, customer acquisition campaigns, and growth marketing - much support and guidance will be also provided along.

Responsibilities

  • Development of full-year marketing and promotional plan.
  • Organize, promote and present products to corporate clients within Bahrain and GCC.
  • Identify & manage new business opportunities with potential affiliates and business partners within Bahrain and GCC.
  • Identify and develop competitors and marketing analysis report and combat strategy within Bahrain and GCC.
  • Stay current with market information and industry trends within Bahrain and GCC.
  • Analyze BI data on a daily basis to monitor performance, identify trends and provide input within the business.
  • Measure and analyze the impact of marketing window programs and test markets on goals and objectives.
  • Report and communicate promotions effectiveness to allow for continuous learning and improvement.
  • Identify growth opportunities by understanding business segment data and consumer wants, needs, and beliefs to drive strategy.
  • Be immersed in competitive activity, industry trends, social media to keep a pulse on product and consumer trends, opportunities, product concepts.
  • Lead cross-functional team initiatives to build and execute programs on time and with maximum effectiveness, setting a clear vision, collaboratively problem solving, and keeping others engaged and accountable.    
  • Help to build brand affinity and loyalty for our products through thoughtful brief writing that generates targeted and succinct messages in advertising, in-store, and promotional materials.
  • Actively participate in the review and approval of advertising / merchandising materials that support calendar programs
  • Deliver promotions on time, within budget, and with high regard to detail to ensure excellence at launch.  

An ideal candidate would be

  • Someone proactive and creative
  • Someone that accepts feedback constructively. 
  • Someone with the ablity to create content and execute on it.
  • Someone with a background in running and managing acquisition campaigns.
  • Someone who's passionate about kids and sweets.
  • Someone with good copywriting skills in both English and Arabic.
  • Arabic and English languages/Driving license is required.
  • Have a bachelor's degree in marketing or web media.
  • Professional written and communication skills. 
  • Ability to work both independently and in a highly collaborative team environment .
  • A creative problem solver and attend to details. 
  • Understand Startup marketing and social media best practices and strategic approach. 
  • Experience in brand design and be able to speak to social media platform changes. 
  • Google Ad Words/SEO/SEM/Photoshop knowledge a plus.
  • Passionate and motivated.
  • Driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking and committed.   

Wait! there is more.

We are expecting our new joiner for this opportunity to be a positive addition to our team, loves Willy Wonka and Alice in Wonderland because Popilicious is a combination of both.