Description

At SEPT our goal is to help our customers look great and feel great about themselves by revolutionizing how people shop. In a time-starved world where shopping often feels overwhelming, our business connects customers to clothes they love.

We are looking for a highly numerate person who is excited to solve business problems by working with big data, interpreting numbers, and consulting with channel leads on translating insights into real actions and solutions based on commercial objectives. This role is or someone who is self-driven and independent. 

We are striving to integrate customer systems with enterprise and in-house solutions to create a unique platform to allow us to lead in luxury personal commerce. Our vision is to pioneer the best luxury personal shopping experience in the world. We believe that today it can be delivered via personalization – inspiring our clients with the latest fashion trends – and via our application provide that most personalized customer experience.The focus of our technology platform is not to separate our sales team from the customers, but to augment their expertise and to support their work with tools and algorithms to let our sales team focus on what they like doing - helping our customers to express themselves with fashion.

Responsibilities

  • Manage, from inception to execution the day-to-day ‘Paid-For’ Social activity. Help create the overall acquisition strategy, build out the targeting audiences and cohorts to go after and market to, set up the campaigns within FB Ad Manager and other marketing platforms, execute weekly campaigns and report post-campaign-analyses back to the business.
  • Obtain, harvest, and interrogate every customer metric within Social to build out as many insights as possible for the Marketing department. Utilize the Social platforms to their fullest from an insights perspective, developing world-class insights dashboards for the team.
  • Build out the ‘Test. Learn. Scale.’ Model for ‘Paid-Social’ activity. Develop target audiences from broad custom audiences and lookalikes to more sophisticated geographical cohorts and VIP segments. Create targeting expertise within SEPT to help reach UHNW millennials.
  • Build out an acquisition calendar to help support key Sales periods. Work with the Creative team to develop outstanding world-class content to promote, creating the briefs and overseeing production through to the final content output.
  • Constantly question and interrogate the marketing and business KPIs. Work with Tech and Finance to help build out attribution and contribution models to help SEPT understand marketing ROI.
  • Through Paid-Media help build out new audiences to penetrate and grow new markets.
  • Set up promotional campaigns to help push SEPT-Buy products. Help push inquiries and sales of ‘hot product’.
  • Manage the creative development, campaign set up in FB Ad Manager and trafficking of campaigns through to execution, evaluation and recommended next steps.
  • Analytics - Track and measure engagement, growth and conversions as a result of community conversations. Use data collected to scale growth, update strategies and also roll out Best Practice.
  • Set up and evolve SEO/search analytics tools and reports.

An ideal candidate would be

  • Degree in statistics, mathematics, computer science or related field 
  • An excellent understanding of all the key social media platforms.
  • An expert understanding of Paid-for Social Media, FB Ad Manager and seasoned in executing campaigns from start to finish.
  • Significant experience in creating audiences and cohorts within FB Ad Manager. Excellent understanding of all the features and functionality and tools available via FB. and Instagram to help promote our brand and products.
  • Excellent knowledge of Paid-Social tools available to help improve campaign performance.
  • A keen eye for detail, great measurement and post campaign analysis skills.
  • Experience in managing and executing paid-social campaigns from strategic inception to reporting of results and everything in between. Resourcing, briefing, planning and execution.
  • Good strategic thinker, ability to think outside the box to solve day to day issues. Strength to deal with ambiguity, problem solve and stay calm when pressure is on.
  • Good commercial skills. Ability to understand the unit economics of a media buy and evaluate ROI across a range of KPIs.
  • Great stakeholder management. Ensuring all departments can maximise and leverage the benefit of Paid-Social.
  • Strong eye for good creative. Good understanding of creative advertising principles from proposition, hierarchy of information, narrative, copywriting and CTAs.
  • Proven ability to work to stringent deadlines and exceptional eye for detail.
  • Excellent work ethic. Pro-active and able to show initiative/ideas to constantly improve and drive SEPT forward
  • Excellent time management
  • You have basic knowledge of using Google Analytics and SEO reporting
  • You have previously worked with some of these SEO tools; Advanced Web Rankings, Search Metrics, Moz and Google Analytics

Wait! there is more.

If the above describes you well, you will love being part of the team at SEPT – we are really looking forward to seeing your application!

This opportunity is no longer accepting applicants